70th Anniversary
Saponificio Varesino
Saponoficio Varesino was established in 1945 by Dante Bardelli in the small town of Brebbia (Varese) near the shores of Lago Maggiore in Italy. It is considered a premium brand among shave soaps and reknowned for its luxurious soap base and sophisticated fragrances, many of which are inspired by popular men's colognes. The brand has grown into multiple product lines including Shaving Products, which includes a line of artisan razors and brushes, and Bath and Body Products, which include Bar Soaps, Liquid Soaps, Shampoos and Shower Gels.

Scent Description
Based on the iconic Aqua di Gio by Armani, 70th Anniversary is a gentle, floral, aquatic, scent that sits somewhere between an Oriental and a Fresh scent with nuances of a Chypre due to its bright citrusy top notes. Although complex, it's incredible balance makes it soft and comforting, and its seaside vibe combined with lemony orange make it fresh. 70th is an easy scent to wear that would be suitable in almost any setting and feels particularly appropriate for warmer climes. The scent strength of Saponificio's offering is on the mild side, as is the longevity, but for a smooth, sophisticated scent for the modern gentleman it's a perfect choice. As with all Saponificio aftershaves, the quality of ingredients is extremely high, including a collection of nourishing skin foods such as Aloe, Calendula, Lavendar, Witch Hazel, and Vitamin E.
Scent Strength
6
Longevity
5
Scent Family
Fresh
Subtype
Water
Suitability
Date Night, Daytime, Evening, Home, Work
Inspiration
Acqua di Gio
Country of Origin
Italy
Menthol
Non-menthol
Companion Products
Splash, Bar Soap, Deodorant, EDP
Base Description
The Beta 4.3 soap base is prized among wet shavers for its luxurious lather and excellent post-shave feel. All of Saponoficio Varesino's (SV) soaps are triple milled and use the original process of mixing Meditteranean sea water with Olive Oil and plant extracts which are heated and mixed over several days then poured into a mold and left to set for up to a month. The Beta 4.3 creates a very dense lather classifid by ShaveSplash as Creamy, which due to its strong structure also has some properties of a Structured lather. Stability is extremely high and slickness is excellent. Key skin foods include Shea Butter, Glycerin, Castor Oil, Sunflower Seed Oil and Almond Oil.
Lather Properties
Cushion
9
Density
9
Slickness
8
Stability
Lather Type
9
Creamy
Base Type
Base Name
Vegan
Beta 4.3
Skin Food
Shea Butter, Sunflower Seed Oil, Almond Oil, Glycerin, Castor Oil, Manna Ash, Vitamin E, Stearic Acid, Illipe Butter, Grape Seed Oil, Macadamia Oil
Top Notes
Bergamot, Lime, Orange, Neroli, Jasmine
Heart Notes
Rose, Rosemary, Jasmine, Freesia, Hiacynth, Violet, Coriander, Nutmeg
Base Notes
Musk, Cedar, Oakmoss, Patchouli, Amber
IIngredients
Sodium Cocoate, Potassium Stearate, Sodium Cocoyl Isethionate, Rapeseedate Sodium, Sodium Sunflower, Aqua / Water / Eau, Shorea stenoptera Seed Butter, Fraxinus Ornus (Manna Ash) Sap Extract, Parfum / Fragrance, Ternifolia Macadamia Seed Oil, Sucrose Cocoate, Butyrospermum Parkii (Shea) Butter, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Oryza Sativa (Rice) Starch, Xanthan Gum, Glycerin, Stearic Acid, Sodium Chloride, Tocopheryl Acetate, Vitis Vinifera (Grape) Seed Oil, Citric Acid, Benzyl Salicylate , Limonene, Citral, Alpha Isomethyl Ionone, Linalool