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70th Anniversary

Saponificio Varesino

Saponoficio Varesino was established in 1945 by Dante Bardelli in the small town of Brebbia (Varese) near the shores of Lago Maggiore in Italy. It is considered a premium brand among shave soaps and reknowned for its luxurious soap base and sophisticated fragrances, many of which are inspired by popular men's colognes. The brand has grown into multiple product lines including Shaving Products, which includes a line of artisan razors and brushes, and Bath and Body Products, which include Bar Soaps, Liquid Soaps, Shampoos and Shower Gels. 

70th Anniversary

Scent Description

Based on the iconic Aqua di Gio by Armani, 70th Anniversary is a gentle, floral, aquatic, scent that sits somewhere between an Oriental and a Fresh scent with nuances of a Chypre due to its bright citrusy top notes. Although complex, it's incredible balance makes it soft and comforting, and its seaside vibe combined with lemony orange make it fresh. 70th is an easy scent to wear that would be suitable in almost any setting and feels particularly appropriate for warmer climes. The scent strength of Saponificio's offering is on the mild side, as is the longevity, but for a smooth, sophisticated scent for the modern gentleman it's a perfect choice. As with all Saponificio aftershaves, the quality of ingredients is extremely high, including a collection of nourishing skin foods such as Aloe, Calendula, Lavendar, Witch Hazel, and Vitamin E.

Scent Strength

6

Longevity

5

Scent Family

Fresh

Subtype

Water

Suitability

Date Night, Daytime, Evening, Home, Work

Inspiration

Acqua di Gio

Country of Origin

Italy

Menthol

Non-menthol

Companion Products

Splash, Bar Soap, Deodorant, EDP

Base Description

The Beta 4.3 soap base is prized among wet shavers for its luxurious lather and excellent post-shave feel. All of Saponoficio Varesino's (SV) soaps are triple milled and use the original process of mixing Meditteranean sea water with Olive Oil and plant extracts which are heated and mixed over several days then poured into a mold and left to set for up to a month. The Beta 4.3 creates a very dense lather classifid by ShaveSplash as Creamy, which due to its strong structure also has some properties of a Structured lather. Stability is extremely high and slickness is excellent. Key skin foods include Shea Butter, Glycerin, Castor Oil, Sunflower Seed Oil and Almond Oil. 

Lather Properties

Cushion

9

Density

9

Slickness

8

Stability

Lather Type

9

Creamy

Base Type

Base Name

Vegan

Beta 4.3

Skin Food

Shea Butter, Sunflower Seed Oil, Almond Oil, Glycerin, Castor Oil, Manna Ash, Vitamin E, Stearic Acid, Illipe Butter, Grape Seed Oil, Macadamia Oil

Top Notes

Bergamot, Lime, Orange, Neroli, Jasmine

Heart Notes

Rose, Rosemary, Jasmine, Freesia, Hiacynth, Violet, Coriander, Nutmeg

Base Notes

Musk, Cedar, Oakmoss, Patchouli, Amber

IIngredients

Sodium Cocoate, Potassium Stearate, Sodium Cocoyl Isethionate, Rapeseedate Sodium, Sodium Sunflower, Aqua / Water / Eau, Shorea stenoptera Seed Butter, Fraxinus Ornus (Manna Ash) Sap Extract, Parfum / Fragrance, Ternifolia Macadamia Seed Oil, Sucrose Cocoate, Butyrospermum Parkii (Shea) Butter, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Oryza Sativa (Rice) Starch, Xanthan Gum, Glycerin, Stearic Acid, Sodium Chloride, Tocopheryl Acetate, Vitis Vinifera (Grape) Seed Oil, Citric Acid, Benzyl Salicylate , Limonene, Citral, Alpha Isomethyl Ionone, Linalool

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